Media Buyer

وصف الوظيفة

About Pipeline Gurus:

Pipeline Gurus is a dynamic sales-as-a-service company dedicated to helping businesses scale by generating qualified leads and closing deals. We’re expanding our marketing team to triple or quadruple our inbound leads.

Role Overview:

We are looking for a results-driven Media Buyer to manage, execute, and optimize paid advertising campaigns across Google Ads and social media platforms. The ideal candidate is analytical, detail-oriented, and has a strong grasp of ad targeting, bidding strategies, and budget management.

Key Responsibilities:

  • Plan, create, and manage paid ad campaigns on Google Ads, Facebook, LinkedIn, and other platforms.
  • Optimize campaigns to maximize ROI, reduce CPA, and improve conversion rates.
  • Conduct A/B testing on ad creatives, targeting, and landing pages.
  • Analyze performance data, generate reports, and provide actionable insights.
  • Collaborate with the content writer and graphic designer to develop compelling ad creatives.
  • Stay updated with the latest trends in digital advertising and platform algorithms.

إمتيازات الوظيفة

  • Competitive salary with performance-based bonuses.
  • Dynamic work environment with opportunities for growth.
  • The chance to directly impact lead generation and business growth.

متطلبات الوظيفة

  • 2+ years of experience as a Media Buyer or in a similar role.
  • Strong knowledge of Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and programmatic advertising platforms.
  • Proficiency in analytics tools like Google Analytics, Hotjar, and Excel.
  • Strong analytical and problem-solving skills.
  • Excellent communication and project management abilities.