Digital Marketing Executive for Clinic/Wellness Center
- Ontime Group
- Dubai - United Arab Emirates
- Full-time
وصف الوظيفة
Ontime Group is looking for a dedicated and innovative Digital Marketing Executive for our Clinic/Wellness Center division. This role will focus on enhancing our digital footprint and patient engagement through targeted marketing initiatives that promote our health and wellness services.
Responsibilities:
- Develop and implement digital marketing strategies specifically tailored for our clinic and wellness center services
- Create, curate, and manage content that resonates with our target audience across social media, email newsletters, and our website
- Analyze online performance metrics to improve patient engagement and drive new patient acquisitions
- Conduct research on health and wellness trends to inform marketing content and strategy
- Coordinate online advertising campaigns, including PPC, social media ads, and display ads, ensuring they align with our brand messaging
- Collaborate with healthcare professionals to create educational and promotional materials that highlight our services
- Monitor and respond to online reviews and feedback to enhance our online reputation
- Stay updated with the latest digital marketing strategies and healthcare marketing trends
متطلبات الوظيفة
- Bachelor's degree in marketing, communications, or a related field
- Experience in digital marketing, preferably within a healthcare or wellness context
- Strong understanding of digital marketing techniques and patient engagement strategies
- Ability to create engaging and informative content tailored for a healthcare audience
- Excellent communication skills, both verbal and written
- Familiarity with analytics tools (e.g., Google Analytics) and SEO as they relate to healthcare services
- Strong organizational abilities and attention to detail
- Experience with social media platforms and advertising tools
- Passion for health and wellness and understanding of patient needs
