Assistant Marketing Manager - Middle East

About Charlotte Tilbury Beauty

Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.

Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.

Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech — all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the bran­d is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.

About the role

We are looking for a driven, passionate superstar to join Team Tilbury as our Assistant Marketing Manager. You will be involved in all areas of marketing campaign activation, delivering on our overarching business objectives, and building ground-breaking, disruptive plans with our high-profile British & new global retail partners.

As one of our regional brand marketing guardians, you will collaborate effectively with the wider EMEA and global teams and inspire our retail partners with your attitude to excellence, your unstoppable creative flair and passion for getting things done!

As a Assistant Marketing Manager you will

• Deliver Integrated Marketing Campaigns - work closely with all departments from Commercial, Retail, Digital, Education, PRO Artistry, Global Marketing, NPD plus external partners to deliver 360 marketing campaigns, launches and events that push industry boundaries and break records. You will be accountable for attending weekly global marketing meetings, curating launch ideas, content ideation and briefing, digital and print art work briefing, leading on virtual and in store events seeking opportunities to maximise engagement and conversion, managing launch communications, general activation support and post campaign analysis.
• Hyperlocal Brand Moments - Lead regional specific activations and promotions to celebrate key seasonal moments.
• Digital Native - Bring thought-leadership and digital excellence to innovative and disruptive brand activity in the region, raising total brand awareness & creating memorable brand moments - challenging the status quo by identifying best practices across the industry and opportunities to increase Charlotte Tilbury share of voice and ranking in the Middle East, with a strong lens on driving the best omnichannel customer experience.
• Trade Marketing Retail Strategy - aid the planning and delivery of retailer marketing plans across the region, working closely with commercial team to secure exceptional marketing support delivered with flawless attention to detail.
• Marketing Calendar - responsible for driving & developing your regional marketing calendar - leverage the full marketing mix to deliver plans that drive our NPD whilst also accelerating the growth our core franchises.
• Creative - Coordinating with the Creative Agency to ensure all Middle East assets are briefed and created in line with local CPA requirements.
• Own the creative Monday.com briefs for the Middle East ensuring all assets are briefed in a timely manner and delivered on time.
• Sampling - Lead the sampling strategy to drive trial and acquisition, engaging both new and existing customers more deeply. Oversee sampling execution in partnership with the Middle East distributor, ensuring effective rollout across owned stores in the GCC.
• Forecasting & NPD - Support the sizing of launches to drive forecasting.
• Process - Drive the planning, approval and follow-up of key projects to gain alignment from all key internal and external stakeholders.
• Market Expansion - Support and contribute to the planning and execution of market expansion initiatives across the region. Collaborate with cross-functional teams and distributors to identify opportunities, ensure successful market entry, and drive brand growth in new territories.
• Thought Leadership - be a visionary, be creative, be disruptive – we’re looking for bold, big thinkers who will propel our business forward.

Who you will work with

Reporting to the Marketing Manager – Middle East

About you

• Previous experience in an Assistant Marketing Manager position or similar role with sufficient experience
• Incredible visual and verbal storyteller – your presentation and delivery needs transfix your audience to be able to influence and effectively articulate your point of view
• Ability to work under pressure, meet deadlines in a timely manner and ruthlessly prioritise
• Have a flexible, positive, and professional attitude
• Adept managing multiple stakeholders
• Have exceptional organisational and prioritising skills and show great attention to detail and be results-driven
• Excellent English written and verbal skills
• Second Arabic language would be preferred
• A natural curiosity, passion and love for the beauty industry
• Must be open to travel to the UK and within the GCC
• Educated to degree level   

Charlotte Tilbury is a fast-paced and dynamic environment where nimble mindsets, striving to deliver the best and wanting to be part of a global #dreaamteam are key. Even though we have requirements, our experience and background are just a guide, we still love to welcome applicants with more or less experience stated, provided necessary skills can be demonstrated.

Why join us?

• Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
• We’re a hybrid model with flexibility, allowing you to work how best suits you
• 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
• Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
• Financial security and planning with our pension and life assurance for all
• Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues