Senior Media Buyer

·       Assist in setting up, launching, and monitoring paid campaigns across platforms such as Meta, Google, TikTok, YouTube

·       Track and report on daily campaign performance metrics (CAC, ROAS, lead quality) and support ongoing optimization

·       Conduct basic audience research and contribute to creative briefing and asset testing

·       Work with the growth and product teams to align marketing campaigns with app features and user flows

·       Help with budget tracking and performance reporting across products and channels

·       Stay updated on platform trends and best practices in performance marketing

·       Support A/B testing and creative experiments led by the growth team

·       Assist in analyzing campaign performance to identify opportunities for funnel improvement

·       Gain exposure to ASO and SEO strategy through collaboration with growth and product teams