Social Media & Brand Officer

وصف الوظيفة


  • Responsible for handling Responsible for developing, implementing, and managing an organization’s social media strategy to boost brand awareness, engagement, and sales.

  • Create compelling content tailored to target audiences across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok, while monitoring performance metrics to optimize campaigns.

  • Plans, implements, and executes successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising).

  • Responsible for managing social media advertising budgets, collaborating with cross-functional teams to ensure brand consistency, engaging with followers and influencers, and staying updated on social media trends and platform algorithms.

  • Analyze the competitor activities, generates performance reports, and adjusts strategies accordingly to maximize reach and ROI, all while fostering a strong online community aligned with the company’s goals.

  • Oversees the development and execution of digital marketing strategies to drive brand awareness, lead generation, and sales growth.

  • Responsibilities include managing multi-channel campaigns across social media, email, search engines, and display advertising, analyzing performance metrics to optimize results, and creating compelling content tailored to target audiences.

  • Handling the promotion and brand activities for USA & Europe branches.

Qualification & Skills


  • Bachelor’s or master’s degree in marketing or a related field

  • Proven working experience in digital marketing, particularly within the industry

  • Consumer communication strategy, planning and execution

  • Business analysis

  • General brand management & social media experience

  • Excellent English communication

  • Having experience of USA/Europe marketing promotion