Social Media - Content Creator

وصف الوظيفة


Responsibilities

  • Manage the content of the company's and its clients' websites and all social media accounts on Facebook, Instagram, Twitter, YouTube, etc. In English and Arabic language with editorial content.
  • Write engaging short and long captions for social media platforms, blog posts, and website content.
  • Create good content free of errors.
  • Generate, edit, publish, and share content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
  • Day-to-day development of editorial content on social media platforms, including posts and discussions.
  • Maintain a monthly social media calendar.
  • Using social media monitoring tools to monitor conversations and report on metrics.
  • Manage the moderators to manage social channels (outside regular business hours for crisis management, customer care, and potential escalations.
  • Collaborate with the digital media team in brainstorming and delivering new ideas, trends, and concepts on social media channels.
  • Researches and monitors the activity of company competitors
  • Set up and optimize company pages within each platform to increase the visibility of the company’s social content


Qualifications

  • 2+ years of experience as a Content creator
  • University degree preferred in PR or Media is preferable.
  • Perfect English & Arabic writing skills.
  • Impeccable spelling and grammar
  • A creative thinker and generate ideas outside the box
  • Good presentation skills
  • Creative and up to date on social media platforms
  • Experience with doing audience and buyer persona research
  • Familiarity with keyword placement and other SEO best practices
  • Knowledge of online marketing and a good understanding of major marketing channels
  • Agency experience is a plus.
  • Good understanding of social media KPIs
  • Efficiently manage time and work on multiple projects simultaneously.
  • An understanding of formatting articles on the web
  • Strong research skills
  • Hands-on experience with Content Management Systems (e.g. WordPress)
  • Experience with online marketing and lead generation is preferred.