Manage the content of the company's and its clients' websites and all social media accounts on Facebook, Instagram, Twitter, YouTube, etc. In English and Arabic language with editorial content.
Write engaging short and long captions for social media platforms, blog posts, and website content.
Create good content free of errors.
Generate, edit, publish, and share content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
Day-to-day development of editorial content on social media platforms, including posts and discussions.
Maintain a monthly social media calendar.
Using social media monitoring tools to monitor conversations and report on metrics.
Manage the moderators to manage social channels (outside regular business hours for crisis management, customer care, and potential escalations.
Collaborate with the digital media team in brainstorming and delivering new ideas, trends, and concepts on social media channels.
Researches and monitors the activity of company competitors
Set up and optimize company pages within each platform to increase the visibility of the company’s social content
Qualifications
2+ years of experience as a Content creator
University degree preferred in PR or Media is preferable.
Perfect English & Arabic writing skills.
Impeccable spelling and grammar
A creative thinker and generate ideas outside the box
Good presentation skills
Creative and up to date on social media platforms
Experience with doing audience and buyer persona research
Familiarity with keyword placement and other SEO best practices
Knowledge of online marketing and a good understanding of major marketing channels
Agency experience is a plus.
Good understanding of social media KPIs
Efficiently manage time and work on multiple projects simultaneously.
An understanding of formatting articles on the web
Strong research skills
Hands-on experience with Content Management Systems (e.g. WordPress)
Experience with online marketing and lead generation is preferred.